i’m a
Music Producer
I produce music for media & artists, and create sonic branding strategies.
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Music Composition Brighton
A sonic identity is just as important as a visual one.
I use my hybrid experience as a music composer and brand strategist to make sure I always hit the right note.
I’ve composed music for media for over ten years, writing soundtracks for award-winning projects along the way. Check out some recent case studies below.
I began my career working for top agencies in the advertising industry as a planner & strategist. In 2016, I wrote a thesis on sonic branding, which was awarded first-class honours from King's College London. As a result, I understand how to digest a brief, and communicate a brand's essence through sound.
Understanding sonic branding means, I write music which sounds like you. Here’s how we can work together…
Services:
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for film, games & TV.
Soundtracks accompany media like yin & yang, bringing visuals to life.
A full soundtrack consists of a collection of songs written to a brief, to reflect the essence of a project. When matched right, soundtracks can be just as iconic as the media.
The benefit of having a bespoke soundtrack is - the audio is cohesive, and on-brand. I have written soundtracks ranging from a handful of songs, to over 30 tracks per project.
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for advertisements (TV, Radio & Online) and internal comms.
Audio is exploding. Most media is now audio-enabled; it’s no longer enough to consider visual branding alone in content strategies.
I write one-off pieces of music for branded content campaigns. I compose to a written brief, or will emulate a similar track chosen by the client to suit the project.
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for brands.
A sonic logo is the acoustic version of a brand's visual logo, used to identify an organisation - fast.
With a short sequence of notes and sonic textures, I build brand association.
I find the balance between simple and recognisable. Consistent, but adjustable. Catchy, not cheesy.
Within seconds, I capture the brands essence - through timbre, harmony, melody & rhythm - for use in perpetuity across all audio-enabled platforms (Online, TV, Radio, Podcasts).
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Stings & Production
Podcasting has skyrocketed in recent years, becoming one of the fastest-growing mediums for brands to build audiences.
A memorable part of the experience is the podcast sting: the music to introduce and close a show. I compose recognisable indents, aligned to the podcast’s content, to solidify brand identity.
I also professionally edit podcasts, to ensure the highest audio quality throughout - cutting the crackles, balancing the volume, and smoothing the flow.
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for all media.
Sound design is the emotional heartbeat of a film, TV show or game.
I use a combination of the following techniques to bring media to life:
- Ambience: background noise to set a scene.
- Foley: sounds of action, which make a scene feel more real (e.g. footsteps, breathing).
- Audio effects: ‘non-real’ audio to create tension and emotion.
- Voice overs: narration to carry a story.
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for brands.
A sonic branding strategy means - you understand the audible identity of your brand, and how to express it through all audio touchpoints.
Sonic branding is similar to an existing brand identity - understanding an organisation’s mission, positioning and values - but defining it through sound.
Then, expressing it consistently through audio touchpoints: branded content, sonic logos, podcasts, on-hold music, events, social media, advertisements, in-store, etc.
I create sonic branding strategies by helping define your brand through sound, crafting a document - similar to brand guidelines - to support marketing choices.
Informed by the guidelines, I can then create many on-brand audio touchpoints (listed above). How’s that sound?
Music Composition Case Studies
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Music Production Brighton
I produce, write and play session guitar for artists. My work has been playlisted on Spotify and spun on mainstream radio. In the past I have worked in studios such as Abbey Road and Assault & Battery, and I now work from my own studio in Brighton.
Services
Producing & Mixing radio-ready music, specialising in funk & soul, lofi & hip-hop, electronic & ambient, rock & indie.
Songwriting & arranging music in any genre.
Session Guitar for live shows & recording.
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